Aruba Analytics and Location Engine

Video

Solution Overview

The Analytics and Location Engine (ALE) works with Aruba WLANs to collect presence data about Wi-Fi-enabled mobile devices while protecting personal privacy. This data is then integrated with third-party analytics solutions that translate it into actionable business intelligence.

Contextual data from ALE enables you to improve the location of in-store product displays and boost the effectiveness of in-venue promotions and communication in high-traffic areas and near widely used entrances and exits.

Real-time analytics tell you when customers come and go and when business is booming. And this lets you align staffing levels with demand.

Features and Benefits

Extract more value out of every inch of floor space.
Boost your point-of-purchase influence and onsite promos.
Real-time analytics
Privacy protection

Details

Type of Space

Indoor
Primary Purpose

Analytics/Usage Monitoring, Tracking
Connectivity

WiFi, Cellular
Maturity

5 - Customer Deployed at Scale

Vendors Used

Region

EMEA

Solution Number

TDSOL-16