Products Included
Viana™ Zone Engagement
Video
Solution Overview
Viana™ Zone Engagement by meldCX uses anonymous vision analytics to measure human activity as they move within your spaces. Capture user journeys to better understand the behaviours of different audience personas. • Get insights on which zones attract which demographic the most • Capture any change in moods or reactions when a person enters your zone • Know exactly how many people have entered different zones, and how long they stayed
Customer Challenges
Retailers need to understand customer engagement and movement within their stores because it helps them make more money.
The customer journey is an important part of your business, but it's easy to get lost in the details. It's important to keep track of where customers are going, what they're doing, and how long they stay there. That way, you can optimize your store layout and plan for future growth.
Features and Benefits
• Get insights on which zones attract which demographic the most
• Capture any change in moods or reactions when a person enters your zone
• Know exactly how many people have entered different zones, and how long they stayed
Details
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Solution Maturity5 - Customer deployed at scale
Availability
EMEA